The Knotch Content Intelligence Platform
Connect your content to outcomes.
One Platform Delivering the Next Generation of Data-Driven Content Research and Analysis
The Knotch Content Intelligence Platform is the modern way to connect your content to business outcomes. Our platform is comprised of 4 components purpose built for content. The Knotch Data Integration Engine and Knotch B.I.O.S. transform your content data into intelligence. Then this data is surfaced in the Knotch Market Research & Intelligence applications that our customers use to uncover content insights for their business.
Together, the data components of Knotch power the rest of the platform by collecting content data, creating a 360-degree view, and offloading the burden of conducting manual analysis for our customers by leveraging artificial intelligence to transform data into knowledge.
The Power of Our Integration Engine & Knotch B.I.O.S.
There are tons of different data types that you need to collect, own, and bring together. It’s time consuming. It’s a burden. It’s impossible. But with Knotch — it’s effortless. Knotch automates the collection of all the data you need for a complete 360-degree view of everything content-related.
- First party data ownership for vital content data
- Augmented data sets supported by product integrations
- Unified into a complete point of view
Not only does Knotch ensure you have all the vital data you need to connect your content to outcomes — it also effortlessly collects and centralizes it from every content channel you rely on. This includes all of your owned content channels as well as your agencies and publisher partners.
- Seamlessly integrate Knotch across all your content channels
- Automate how you consolidate your data into a single source of truth
- Simply rely on one platform to power all your content intelligence
Data is only as good as the intelligence you get from it and Knotch handles that for you too. All of your data from all of your data channels are run through our Intelligence Engine, Knotch B.I.O.S. What does B.I.O.S. stand for?
- Benchmarks: Data-driven benchmarks for your own content and the industry
- Insights: Designed to tell you if your content is serving its purpose
- Outcomes: Simple ways to connect your content to outcomes
- Scores: A normalized success metric so you can compare apples to apples and drive improvements
The world’s most notable brands trust Knotch as their Content Intelligence Platform.